Organic drinksinsecticides or pesticide contents in it. Organic drinks or juices offers optimal health benefits. The cold pressure or high-pressure processing is a technology used for preserving fresh organic drinks, is most widely accepted by the manufacturers. The shelf life is extended by this technology and thus maintains the essential vitamins, enzymes, and minerals. The organic drinks are available in hot and cold forms, where coffee and organic hot items are popular. The younger generation is more sloped towards organic functional drinks and organic ready-to-drinks. Besides,
The organic drinks market is driven by the increasing demand for organic food consumption and its health benefits. The distribution channel is very aggressive, where online retailers share the maximum and thus drive the global organic drinks market. The support from the government for growing organic foods pushes the global organic drinks market.
However, the organic standards vary greatly. So, other factors such as extreme weather conditions, poor availability of feedstock and organic land hampers the global organic drinks market.
The global organic drinks market is segmented on the basis of drink type, food source type, food preservation technology, and distribution channel. Organic Drinks, Organic Coffee, Organic Tea, Other organic hot drinks,
Soft drinks, based on the organic preservation technology, are classified as: High-Pressure Processing (HPP), Pulsed electric field treatment (PEF),
Based on the distribution channel the global organic fruits market is segmented into wholesalers, distributors, retailers, online retailers.The global organic drinks market is geographically divided into five key regions including North America, Latin America, Europe, Asia Pacific (APAC) and Middle East & Africa (MEA) .North America holds largest organic market share. The demographic impact of trends such as concern for health and wellness is high, increased consumption of premium organic drinks etc. Followed by North America is Europe, especially the market for organic drinks is very promising in countries such as Germany, France, Sweden and Scotland where demand is comparatively high than other countries. The organic drinks market in Latin America, APAC and MEA holds wide prospectus for growth since the adoption of organic foods is increasing.
Key Market Players Purity Organic, Suja Life LLC, Grimmway Farms, Genesis, Parker’s Organic Juice Pty Ltd, The Better Drinks Co., Phoenix Organics, Smart Juice, Berrywhite, AfricaJUICE are some of the key players identified in the global organic drinks market , KSY JUICE etc.
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